Archive for the 'Public Relations' Category

Goodbye Journalism

Recently, I worked with another marketing director on a project. He works in the profit world, however, so he was a VP of marketing. We discussed issuing a press release for an event that involved both our companies. Concerning distribution, he mentioned “his contact” for a group of local newspapers. I was intrigued. One contact […]

Read Full Post »

It’s a simple thing that our parents probably tried hard to instill within us when we were young. You want something, you say please. You get something, you say thank you. So often today, in our rush to knock off items from our task lists, we forgo our parents’ teaching. Please and thank you get […]

Read Full Post »

Apologies to those who aren’t a part of Red Sox nation. Assuming you haven’t been walking around blind-folded and with noise-canceling ear phones adorning your cranium, you’ve heard the clamoring for the Red Sox to re-sign third-baseman Mike Lowell. Yes, sure, he was the MVP of the World Series. He’s a former gold glove winner. […]

Read Full Post »

It looks like the New England Patriots are guilty as charged with regard to spying on the New York Jets. Allegedly, the Pats had a video cameraman filming the Jets defensive signals on the Jets’ sideline during Sunday’s game. Thinking about it, most teams probably do this. That doesn’t make it right. Longtime Pats’ fans […]

Read Full Post »

Quechup Spamming

The network site Quechup is deceiving in its sign-up process. I received an invitation and signed up. Unfortunately, when you sign up, Quechup looks through your contact book and spams your contacts by inviting them to join. My apologies to anyone who received an invitation. Quechup needs to grow up.

Read Full Post »

I’ve been watching to see how Michael Vick’s corporate sponsors react to his guilty plea for cruelty to animals. (See post). On Nike’s consumer site, there is a great deal of football in the air, but it’s the Chargers that fill the flash page. There’s no Falcons or Michael Vick to be found. I can’t […]

Read Full Post »